In recent years, Amazon has begun hosting a short term promotional event called Prime Day in order to encourage more people to sign up to its subscription-based suite of services.
What were the best deals previous year?
While some deals will be fixed for the duration of the sale, others will arrive in the form of super-speedy "Lightning deals" that will be available for an hour or two, or until they're sold out. "Prime is better with Amazon devices like the Amazon Echo, Echo Dot and Echo Show".
There will also be deals on Amazon's Prime Now platform, which offers same-day delivery in select cities.
Items on sale will include bluetooth speakers, smart plugs and bulbs, pet items, snacks, and much more.
The current figure represents a steep growth compared with the number at the beginning of this year, in which Amazon confirmed there were already 7,000 Skills available.
It's the second year that "voice shoppers" will have access to unique discounts.
Download the free Amazon app to see early heads up on deals and then set an alarm on your Smart Phone so you don't miss them when they go live. You could, for example, have got yourself a Panasonic TX-40DX600B 40-inch TV for £429 instead of £549.99, or a Sony Bravia KD49XD7004BU 49-inch TV for £550 instead of £799.
Of course, like Black Friday, it's vital to make sure you think before you buy - it's easier than ever to be cynical of flash sales heavily led by marketing departments.
Like any retailer holding a giant sale, some of the deals Amazon is offering are wonderful price cuts on stuff you want.
It's hard to believe, even for us at Zacks.
Once again the cheapest deals are likely to be on Amazon's own gear. Our editors will be on deal-watch for the next week, helping you sniff out the best Prime Day steals.
Few laptops match power with portability quite as well as the MSI GL62 15.6-inch Core i5 laptop does, and past year it was yours for £649.99 from Amazon, £100 off the retail price.
"Most sites are moving toward a more mobile experience, even allowing you to "check-in" so that they know your location and can send targeted discounts or coupons while you're shopping", said April Rudin, CEO of the Rudin Group, a financial services marketing firm in New York City.